Happy Honey

Happy Honey® is quality raw honey with an addition of raspberry, apricot, plum, cocoa and ginger.

Raw honey is the most original sweet liquid that honeybees produce from the concentrated nectar of flowers. Raw honey comes straight from the beehive and it is unheated, unpasteurized honey.


Design: Marko Živanović, Irena Gajić, Ivan Lukić
AD/Design: Vlada Gvoić, Organization: Ivan Lukić

What we did



Label design

The product is mainly intended for families. The design especially communicates with children. Simple, white label with happy face on it has 5 variations for 5 different flavors. Each flavor has its own color of cheeks. 

The Perfect Combination

Happy Honey® is moderately sweet honey which makes it perfect for kids and adults. Best for pancakes, cookies, donuts, cakes or as a sweetener for tea or coffee. Production, recipes and raw materials are originally from Serbia, fruits are from Arilje and sunflower-honey from Vojvodina, the perfect combination, isn't it?